My love affair with market research gets goosed up when I come across a pretty visualizations of findings. Data visualization is a fusion between art and science. And it’s very RenGen.
We have to face the fact that there are too many facts, period. What our attention spans lack, our retinas can absorb. This isn’t a scientific fact, but feels true.
See what I mean. Check out Visualizing.org. It’s a site dedicated to generating pretty pictures of data for good causes like fresh water, international security and food distribution.
If you are with me on this pretty data fetish, it’s eye candy. I’m telling you.