Blog Sponsorships Enter the Big Leagues

Blogs are becoming big media by offering conferences that help digerati come together to share ideas.

Take last week’s TechCrunch event in New York, for example. The sheer size of the sponsor roster TechCrunch Disrupt was staggering—including heavy hitters such as GE.

When I heard that they sold 2100 tickets at anywhere between $2,000-$3,000, it made me realize that one conference alone could be topping out at $10 million in revenue. Crazy!