Future
Why The Future of Branding is Not About “Digital”
“Indeed, digital now forms such an inherent part of our lives and our business that treating it as a distinct category or phenomenon often feels somewhat perverse and old-fashioned. Try telling your kids that you have a ‘digital’ TV or ‘digital’ camera. The word itself is becoming quaint.” — Sir...
Trending: The Revolution Will be Digitized–Change.org
“You can’t win with numbers in public advocacy. You win with stories.” Ben Rattray, CEO of Change.org We’re watching Change.org rack up “victories every day” just as its slogan proclaims. The platform provides an easy, accessible way for citizens to post petitions that spur social change. The service has exploded,...