3 Valentine’s Day tips: Tap into Millennials’ passion for honest come-ons. Have you ever succumbed to link bait? If so, you’ll know it’s frustrating when your sincere desire meets a hostile pay wall or aggressive lead capture. Halt! Go no further without surrendering your privacy or your credit card. So,...
Culture
Digital Media Usage Doubles in a Decade
Last night, I juggled a bag of groceries on my knee while I rifling through my handbag to answer my cell phone. Yes, 2016 is off to a hectic start. Our devices make us efficient. And I love every handy APP on my phone. But why is it that I...
The Ultimate Recipe for Top-Performing Teams
I remember the first time I designed a workshop for a client who wanted to encourage his team after re-organization. The company was poised for a renaissance, he said. If only he could make the new team configuration gel. A few jobs had been eliminated, so people were touchy. Teams...
The Road to Eureka!
It happens fairly often as I’m researching social trends. I’m faced with moments when I’m desperate for that really big eureka. I’m not talking about a run-of-the-mill “aha” moment. I’m talking about the kind of insight that blows the ceiling off a client’s conference room. When I need inspiration sometimes,...
As Simple Step to Better Thinking
Escapism. It’s a precious thing to be able to clear the mind. To sit quietly by yourself, in a place outside your comfort zone (by that I mean, not your local coffee shop… you know, the one with the free wi-fi, where you sit in that same spot by the...
How to Influence Change: 3 Lessons I’ve Learned
After 20 years of helping companies and influential nonprofits compel change, I’ve learned valuable lessons about what it takes to get people to take action. Chief among them is that it’s not about the issue–it’s about what the issue means in people’s lives. Despite our passion for the causes we...
Reading list: Taking Your Vital Signs
For months, I schlepped a weighty hardcover book in my suitcase entitled, Vital Signs, by Greg Levoy. Finally, a long delay at LaGuardia had me cracking it open. Once an expert on finding your “calling” Levoy’s recent book is about finding your passion. In an over-hyped world, it’s hard to...
We Are What We Wear
We like Worn Stories, Emily Spivack’s fascinating collection of profiles about notable people through the lens of their clothing. It’s a study in identity expressed by fashion choices. We started following Spivack when she started the fashion blog for the Smithsonian. She has a knack for giving us nuggets of...
Future Trends: How Millennial Cultural Consumers Buy Travel, Culture and Luxury
Cultural consumers share traits of luxury consumers. They are educated and economically advantaged. In a recent report from Deloitte, luxury brands will need to up their game in technology if they are to remain competitive with the emerging Millennial consumer. When I read the Deloitte’s second annual Global Powers of Luxury...